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"I hated when people asked me 'what have you been up to?'. I always felt like the answer was 'nothing' because I didn't have much to show for my day... but then I realised, I'm shaping an entire humans existence, that's far from nothing" 

                                                          - Sophie

I used to think because I was a new mother, I had to take on board all the 'wisdom' of more experienced  parents, but then I realised  most of what they were saying was judgemental and unhelpful... So yes, they can fuck off!! Feels good to take back my power! 

                                                           - Sutton

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"Motherhood is not a 9-5! I don't get to clock off, I'm working 24/7  and yet no one seems to value what I'm contributing, because it seems that unless you're earning money from it, no one values what you do.  At least I now have a good reply when someone asks me ' when are you going to start working again?'"                                                                                                           - Pria

"This made me laugh because I'm soooooooo bored!"

                                           - Anika

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for New Mothers

Support Cards

Each luxury box includes:

  • Instructions

  • 64 support cards

  • 6 curated categories

  • A new mother welcome card

  • Access to a VIP community

  • Soft laminate finishing

  • Large font for tired eyes

  • Reforested paper

  • Unapologetic swearing

Our Story

Meet our CEO - a Way Too Honest Mom

Danielle Lauren is on a mission to change the narrative around motherhood.  Having found her own journey to becoming a mother challenging, she wanted to ensure no other mother would feel as confused, isolated and unsupported in their transformative journey. In an attempt to make sense of her first year of mothering, Danielle wrote down all the words, wisdom and "momtras" she wished someone had shared with her and designed them into this meaningful, fun, authentic pack of cards. They are words created from the heart, to the heart, mother to mother, to provide love, laughter and support to any new mama. 

Danielle believes in "claiming not shaming" helping humanity celebrate their vulnerabilities during lifes' most informative milestones.

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GIVE THE GIFT OF HONESTY

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